UX/UI Design
Full-scope product design — systems, UX, UI, and the front-end.
I’m Mihael Fugaj — a product designer who owns the whole surface: research, information architecture, interaction, visual systems, and the front-end build. For a decade I’ve led design on small teams across e-commerce, enterprise, and fintech — usually as the person responsible for whether it ships and whether it works.
- 10+ yrs leading end-to-end product design, usually as lead/owner
- $2M+ pre-seed Zevo, the P2P EV marketplace I designed end to end
- Design + front-end I ship the interface, not just the mockup — systems built to hold up in code
How I approach design
Architecture before pixels.
I structure the information and the flow around the decision the user is actually making, then let the visual layer serve it. On Haas that reordering of the IA cut time-to-purchase.
Systems, not screens.
One component system, reused across audiences. At Sancta Domenica that meant consumer, B2B, and a regional storefront sharing a single, consistent design language.
Design the highest-stakes moment first.
The interaction where trust is won or lost gets the most craft — the contactless handoff on Zevo, the enterprise plan picker on Wire.
Selected work
- Zevo EV Sharing · P2P Platform P2P EV sharing platform — owners earn while idle, guests unlock contactlessly.
- Haas Tooling E-commerce · Industrial Industrial CNC tooling webshop — built for spec-driven buyers.
- Samsung eShop E-commerce · Enterprise Samsung Croatia's official webshop — ERP + CRM integration with brand fidelity.
- Wire Enterprise · Security Webshop for enterprise-grade secure communications — trusted by G7 governments.
- Sancta Domenica E-commerce · Retail Croatia's premier electronics webshop — consumer, B2B, and regional storefronts.
These case studies go deep on process — research, IA, the trade-offs behind each decision. For the product-management lens on the same work, see Product.
How I work
- 01 Discover Talk to users and the data; find where intent actually leaks.
- 02 Frame Write the problem, the bet, and how we'll know it worked.
- 03 Prioritize Sequence by impact-over-effort; protect the critical path.
- 04 Ship cross-functionally Design, eng, stakeholders moving as one; integrations included.
- 05 Measure & iterate Read the funnel, cut what doesn't move it, repeat.